Technical foundations
Make your evidence accessible, indexable, unambiguous, and fast enough for people and machines.
Written and reviewed by drio agencyLast reviewed
Crawl and index access
Confirm that important public pages return successful status codes, render meaningful HTML, use correct canonicals, appear in sitemaps, and are not accidentally blocked. Review crawler rules intentionally; do not assume every AI product uses the same retrieval path.
Information architecture
Use stable URLs, descriptive titles, one clear page purpose, breadcrumbs, and contextual internal links. Important facts should not exist only in video, image, interactive widgets, or client-side states that fail without JavaScript.
Structured data
Use schema that accurately reflects visible content and valid page types. Organization, Person, Article, BreadcrumbList, Product, Service, and FAQ markup can clarify entities and relationships. Validate it and keep it consistent with the page.
Feeds and machine-readable surfaces
Maintain XML sitemaps and useful metadata. RSS or Atom feeds help with frequently published material. If you offer llms.txt, treat it as a supplemental orientation file—not a replacement for crawlable pages or an inclusion mechanism.
Performance and rendering
Fast, stable pages benefit users and crawling efficiency. Server-render critical content where practical, provide semantic HTML, include image alt text, and avoid interstitials that hide the answer.
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