Your buyers are deciding in ChatGPT.We get you picked. And booked.

drio agency is a done-for-you service that turns AI search visibility into booked sales meetings. When buyers ask ChatGPT, Claude, Perplexity, Gemini or Google AI Overviews who to buy from, we make sure the answer recommends you, then we connect that buyer to your calendar. We call this AI Search Revenue Optimization: visibility is the means, booked pipeline is the deliverable. The agency is the service arm of the drio platform (getdrio.com).

Generative Engine Optimization (GEO), also called Answer Engine Optimization (AEO), is the work of making a brand visible and recommended inside AI-generated answers. When someone asks an assistant a buying question, the answer names a handful of brands based on the content and third-party sources the models can read and quote. GEO shapes those inputs: your content, your citations, how clearly the web describes what you do. drio does that work and goes one step further, from being recommended to being booked.

The inputs overlap: content, authority, citations, clean technical signals. The deliverable does not. SEO optimizes for rankings and clicks to your website. We optimize for being the recommended answer inside AI conversations, and for what happens next: qualification and a meeting on your calendar. A comparison:

We test and optimize across the five engines buyers actually use, and we are honest about what each supports today:

Where the engine supports it (ChatGPT and Claude today), a guided journey answers the buyer's questions from your approved content, qualifies them against criteria we agree with you, and books the meeting inside the conversation. On every other engine we install the shortest cited path from the answer to your calendar and capture the source on the way. Either way the meeting arrives attributed: the conversation, the questions, and the source come with it.

Whatever we agree before work starts: buyer profile, intent signals, and how duplicates and no-shows are handled. Qualification criteria are fixed up front, so you never argue with a dashboard about it. We report sourced meetings (the AI conversation started the deal) separately from influenced meetings (AI touched the deal on its way to you).

First signal in weeks; consolidated results in 60 to 90 days, because models retrain and sources take time to propagate. Anyone promising a guaranteed number one spot in ChatGPT is guessing. That is also why part of our fee is tied to booked meetings, not screenshots.

Two numbers. First, your share of the commercial prompts in your category, tested per engine with repeated runs, so one lucky answer never counts as proof. Second, booked meetings attributed to AI conversations, reported sourced versus influenced. Not one blended visibility score.

A base engagement plus a component we only earn when qualified meetings land on your calendar. The exact numbers depend on your category and the AI demand in it, which is what the first call establishes. No pricing tables here because the honest answer is: it depends on what your meetings are worth.

A good fit: brands over $500k a year in revenue that already show up in some AI answers, or are actively investing in AI search. Not a fit: pre-revenue offers, categories with no AI demand yet, and teams that cannot change their site and content. If there is no demand in your category, we will tell you on the call and part as friends.

Keep them. Authority and content are inputs to AI answers, so their work feeds ours. We bolt on as the conversion layer: from being mentioned to being booked. We are also happy to work directly with your existing agency on the visibility inputs.

drio is founder-run by Nicolai Schmid, who also builds the drio platform (getdrio.com). The person on the intro call is the person who does the work. No account managers, no handoffs.

Yes, and starting yourself is a reasonable move: audit what engines say about your brand, rewrite key pages answers-first, add FAQ structure, and re-test monthly, all doable in-house with Claude or ChatGPT as your assistant. What changes with drio is coverage, consistency and the last mile: testing across all five engines with repeated runs, work that survives model retrains and busy quarters, and above all conversion, a journey that qualifies buyers and books the meeting with attribution recorded at booking. We wrote an honest comparison, including the full DIY playbook, at drio.agency/compare/diy-geo.